Book Publicity: Strategies to Get More Media Coverage for Your Book
You must have seen journalists working on the TV talking about books. And then, you probably have seen a book being featured on a talk show with the author sitting on round tables sharing the complete journey. Or yes, seeing
The Compelling Steps of Brand Development You Need to Take
Branding is when you take a product or a service, and attach a message or an experience to it. A brand is essentially the identity one attaches to a particular product or service, but that identity does not come through
Going Creative With Your Business –Tips for a Tiny Marketing Budget
When your relatively small business is just starting out, you are strapped for cash, and just about anything you need to do to grow your business requires a lot of money, right? Well, a little bit of ‘Yes,’ and a whole